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Starts on May 31, 2025
events / Naoshima

Naoshima New Museum of Art

Naoshima has always had a quiet kind of magic. It’s an island where art doesn’t just live inside galleries, it spills out onto beaches, hides in back alleys, and catches your eye when you’re least expecting it. And in 2025, that magic is growing. The Naoshima New Museum of Art is opening its doors this summer, and it’s not just another stop on the island—it’s a game-changer.

This isn’t your average museum. Designed by the ever-iconic Tadao Ando, the structure itself feels like it was summoned out of the landscape rather than built on top of it. With concrete walls that curve and stretch, and natural light pouring in through unexpected angles, the building feels alive. It’s minimal, yes—but also deeply intentional. Every corner is a pause, every hallway a frame.

Step inside and you’ll find four gallery spaces ready to shift your perspective. The debut exhibition pulls together an electric mix of eleven artists and groups from Japan and across Asia. Takashi Murakami brings his unmistakable pop energy, while Cai Guo-Qiang promises to shake things up—maybe even literally. And that’s just the beginning. Interactive works, oversized installations, and pieces that ask you to question what art can be are all part of the experience.

But here’s the thing: this museum doesn’t exist in a vacuum. It’s part of something much bigger. Naoshima is already a living, breathing art experiment, with places like Chichu Art Museum and Benesse House setting the bar. The new museum adds a fresh voice to the island’s ongoing conversation. It stretches the narrative, opens new doors, and invites more questions. It makes you wonder what’s next—what else might bloom in this sea-bound gallery.

And the journey to get there? Also part of the show. Whether you’re hopping a ferry from Takamatsu or Uno, the ride sets the tone. As you approach, you’ll spot Kusama’s spotted pumpkins and other artful surprises. Even the air feels curated. You’re not just going to see art—you’re stepping into a place where art lives.

The museum’s focus on Asian artists is more than a curatorial choice. It’s a statement. It shifts the spotlight. It invites visitors to engage with stories and perspectives that are often underrepresented. This isn’t just about pretty visuals. It’s about connection, tension, identity, and expression.

Whether it’s your first trip to Naoshima or your fifth, this museum is something new. It adds depth to an island already steeped in creativity. It’s a place where you won’t just look at art—you’ll feel it, walk through it, maybe even get a little lost in it.

The Naoshima New Museum of Art is ready to welcome curious minds and open hearts. If Naoshima is a living canvas, this museum is the newest stroke—and it’s already making waves.

Benesse Art
Naoshima, Kagawa District, Kagawa 761-3110, Japan
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