Sugar Baguette Snacks (and Factory Tour!)

If you love delicious, crispy, and buttery snacks, a visit to Gateau Festa Harada in Takasaki is a must! Famous for their melt-in-your-mouth Gâteau Rusk, this beloved confectionery brand takes simple ingredients and transforms them into irresistible treats loved across Japan.

But it’s not just about the snacks (which you can find in many snack shops around Tokyo)—take a behind-the-scenes peek at the magic with a free factory tour, where you can see firsthand how their iconic rusks are crafted to perfection. Watch as golden baguettes are transformed into crunchy delights, and packaged with care.

Whether you’re a longtime fan or a first-timer, Gateau Festa Harada promises a delicious experience that will satisfy your sweet tooth!